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A partnership to grow your business

25 years of B2B and B2C commercial leadership in Europe, Asia and Africa, including twelve years with operational responsibility in Angola. Commercial diagnostics, sales architecture and market entry in Portuguese-speaking Africa.

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Commercial leadership experience built at

Who we work with

B2B and B2C companies at three decisive moments

Market entry

You are entering Angola or the PALOP markets, or launching a new product, segment or region.

“How do we build a sales engine that works here?”

Entry strategy, sales architecture and design of direct and indirect channels.

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Growth

Sales are growing, but the structure isn't keeping up: team, processes, agent or reseller network.

“How do we scale without losing control?”

Training & coaching, sales processes, CRM and network governance.

Ask About Training & Coaching

Stagnation and repositioning

Growth has slowed, market share is falling or registered customers have stopped buying.

“Why have we stopped growing?”

Commercial diagnostics, turnaround plan and part-time commercial leadership (CCO as a Service).

Assess Your Maturity (3 min)

All sectors. Direct and indirect sales, B2B and B2C — and, above all, coherence across every channel.

ASSAD KONDAKJI _Sitting-1

About the Founder

Assad Kondakji is the founder of AK Growth Partners, bringing more than 25 years of international B2B and B2C commercial leadership in telecommunications, media and technology sectors across Africa, Europe and the Middle East. His career includes leadership roles at MultiChoice, Africell, Paratus, Deutsche Telekom, Saudi Telecom and France Telecom, giving him direct experience building and scaling commercial organizations in highly diverse markets.

Based in Luanda since 2013, Assad spent twelve years driving operational growth in Angola, leading teams of up to 500 people and achieving measurable results: from double-digit market share gains to significant cost efficiencies. He holds German passport and Angolan residency, and works fluently in German, English, French and Portuguese.

AK Growth Partners was founded on a simple conviction: that sustainable growth results from disciplined commercial diagnostics, the right sales architecture, and genuine understanding of local market dynamics.

Services

Commercial diagnostics and transformation for businesses

Commercial Diagnostics & Turnaround

Assessment of commercial organization and a results-driven recovery plan.

Run Assessment

B2B and B2C Sales Architecture

Design of processes, CRM and team structures to scale B2B and B2C sales.

Market Entry (Portuguese-Speaking Africa)

Strategy and execution to enter and expand in Portuguese-speaking African markets.

Team Development

Coaching and training for commercial teams, driving sustainable performance.

25 years
International B2B and B2C commercial leadership
12 years
Operational responsibility in Angola
500+
Team members led in commercial organizations

Ready to grow your business?

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